How far are you willing to go?

Image: Gapingvoid

How far are you willing to go in turning your dreams into reality?

How far are you willing to go in turning “nothing” into the “something” that you keep day dreaming about?

How far are you willing to go in changing your situation for the better?

How far are you willing to go in helping others change their situations for the better?

How far are you willing to go in having the greatest impact possible?

How far are you willing to go in reducing the stress in your life?

How far are you willing to go in feeling happy and fulfilled?

How far are you willing to go in becoming the best version of yourself today?

How far?

1%…4%…36%…53%…87%…92%…all the way?

There’s no right or wrong answer to this question, just the honest answer.

Killing sacred cows

Most of the breakthroughs in medical history are rooted in the willingness to challenge assumptions…to dare to kill the sacred cows.

Assumptions like:

  • Doctors could never unwittingly kill their patients (Ignaz Semmelweiss)
  • Bacteria could never survive the acidity of the stomach (Barry Marshall and Robin Warren on H.pylori)
  • Babies have to be grown in utero (Robert G Edwards on IVF)
  • Women can’t menstruate and think at the same time (Mary Putnam Jacobi vs Professor Edward Clarke)
  • Viruses can’t cause cancer (Peyton Rous on Rous Sarcoma Virus)
  • Diseases can’t be spread by a simple protein (Stanley Prussiner on prions)
  • You are the average of your parents traits aka (Gregor Mendel on heredity)
  • The immune system plays no role in Cancer (James Allison on Tumour immunology)
  • Being repeatedly kicked and beaten in the head causes brain damage (Bennet Omalu on chronic traumatic encephalopathy)

These were the assumptions supported, championed and staunchly defended by the medical establishment of the time.

You think you can treat cancer by just removing this negative signal on a T-cell?

“Everyone was against me. But I knew I was right.”

“There are times I wish I never looked at [former professional NFL player] Mike Webster’s brain. It has dragged me into worldly affairs I do not want to be associated with. Human meanness, wickedness, and selfishness. People trying to cover up, to control how information is released. I started this not knowing I was walking into a minefield. That is my only regret.”

These were some of the responses and reactions to the act of someone challenging a deeply held assumption.

A sacred cow.

This is a common pattern throughout human history.

Something is crazy, until it isn’t.

We ignore the new thing, resist the new thing, and then we celebrate the new thing.

Given that we know this, then it seems as if the limiting factor for our next breakthroughs isn’t knowledge, or technology or money…but ridicule.

Ridicule is the rate limiting step of your next breakthrough.

Being willing to be made fun of, have your mistakes pointed out and be opposed at every turn is the cost of entry for discovering a breakthrough.

Being willing to ask silly questions is at the heart of challenging assumptions, in order to discover what others have overlooked.

So rather than train Medics in how to milk our sacred cows, perhaps we need to empower them to try and kill them instead.

Those that survive the onslaught of intellectual challenge will be all the better for it.

And those that die will act as a beacon to show us what we didn’t know we were overlooking.

We don’t need you to milk the sacred cows. We need you to try and kill them.

Killing or milking sacred cows?

Image: Gapingvoid

Most of the breakthroughs in medical history are rooted in the willingness to challenge assumptions…to dare to kill the sacred cows.

Assumptions like:

  • Doctors could never unwittingly kill their patients (Ignaz Semmelweiss on hand washing)
  • Bacteria can’t survive the acidity of the stomach (Barry Marshall and Robin Warren on H.pylori)
  • Babies can only grow inside the womb (Robert G Edwards on IVF)
  • Women can’t menstruate and think at the same time (Mary Putnam Jacobi vs Professor Edward Clarke)
  • Viruses can’t cause cancer (Peyton Rous on Rous Sarcoma Virus)
  • Diseases can’t be spread by a simple protein (Stanley Prussiner on prions)
  • You are the average of your parents traits aka “blended inheritance” (Gregor Mendel on heredity)
  • The immune system plays no role in Cancer (James Allison on Tumour immunology)
  • Being repeatedly kicked and beaten in the head causes brain damage (Bennet Omalu on chronic traumatic encephalopathy)

These were assumptions supported, championed and staunchly defended by the medical establishment of the time.


You think you can treat cancer by just removing this negative signal on a T-cell?

“Everyone was against me. But I knew I was right.”

“There are times I wish I never looked at [former professional NFL player] Mike Webster’s brain. It has dragged me into worldly affairs I do not want to be associated with. Human meanness, wickedness, and selfishness. People trying to cover up, to control how information is released. I started this not knowing I was walking into a minefield. That is my only regret.”

These were some of the responses and reactions to the act of someone challenging a deeply held assumption.

A sacred cow.

This is a common pattern throughout human history.

Something is crazy, until it isn’t.

We ignore the new thing, resist the new thing, and then we celebrate the new thing.

Given that we know this, then it seems as if the limiting factor for our next breakthroughs isn’t knowledge, or technology or money…but ridicule.

Ridicule is the rate limiting step of your next breakthrough.

Being willing to be made fun of, have your mistakes pointed out and be opposed at every turn is the cost of entry for discovering a breakthrough.

Being willing to ask silly questions is at the heart of challenging assumptions, in order to discover what others have overlooked.

So rather than train Medics in how to milk our sacred cows, perhaps we need to empower them to try and kill them instead.

Those that survive the onslaught of intellectual challenge will be all the better for it.

And those that die will act as a beacon to show us what we didn’t know we were overlooking.

Your boss may have hired you to milk the sacred cows, to simply maintain the status quo.

But your patients, your community, your great great grandkids and your true potential need you to try and kill them as well.

HT: Gabriel Miller

Paid to stay sick

Image: Gapingvoid


If you could be paid to be infected with a curable disease…on the condition that you did NOT use the cure, only managed the symptoms…would you do it?

And if you’re quietly asking yourself “How much would they pay me” then I’ll count that as a “Yes, provided the terms and conditions are right.”

But consider this scenario.

If you could be paid to allow someone you love to be infected with a curable disease…on the condition that they didn’t use the cure, but only managed the symptoms…AND you would be paid as long as they stayed sick but FIRED and driven out of your career the moment they were cured…would you do it?

And if you were entrusted with the cure, how long would you wait before administering it…and losing your current means of making a living?

Sadly, the second scenario is the one most of us are currently signed up for.

Instead of being in the business of healthcare, our actions, protocols, hierarchies and business models map more accurately to being in the “sick maintenance” business.

Deal with the most severe and debilitating symptoms with the available medication and procedures.

Only react to what comes through the door.

Deal only with those who can access you (e.g relevant health insurance, transport, community support for seeking medical assistance etc).

Do your job the way you’ve been trained to do it.

But don’t you dare do anything that could solve the day to day problems and make your current job complete redundant and obsolete.

Of course, the immediate objection is the use of the word “curable”.

“There’s nothing we can do about disease X” some may argue.

Maybe there isn’t.

Or maybe you’re too busy being paid to keep people sick, that you’re wittingly or unwittingly ignoring solutions and actions that hold the key to curing the incurable.

The challenge then is to ask:If you were suddenly going to be paid for curing your patients…and FIRED and driven out of your career the moment they became sick…how would that change what you do each day?

How can I help you?

Image: Gapingvoid

How can I help you?

This is a question many people say with their mouths.

But their heart and body language are yelling: So, what do you want?

How can I help you is as much a question for you as it is for your patient.

Because whilst she can verbalize her “presenting complaint”, and you can take a history and do an examination to find out what’s wrong…that’s not the end of the question.

The real magic isn’t in the “help” part, but in the “how can *I* help you” part.

How can specifically-me help specifically-you?

Specifically me…as opposed to someone or something else (e.g AI/Robot)?

That’s the question you get to ask yourself in every interaction.

Okay, I’ve diagnosed the problem and know what to prescribe.

Still, how can specifically-me help specifically-you in this moment?

I can listen to you tell your story. I can ask you about your day. I can look you in the eye. I can treat you with respect. I can see you and acknowledge you. I can tell you the truth. I can say something that gets under your skin and helps you make the changes you need to. I can start a podcast that addresses the root issues that keep bringing you back into hospital. I can organise an event that connects you with others who are on the same journey as you. I can launch a business that would create 1,000 new jobs in our town. I can volunteer to do a monthly assembly at the local primary school to inspire them to own their healthcare.

Of course there are constraints, excuses and “reasons why not”.

That’s true for everyone.

But within the confines of your current situation, ask:

How can specifically-me help specifically you?

Tiny changes add up

Big changes may grab the front page, but tiny changes over time are what transform the world.

Tiny changes like the way you smile, making eye contact, taking time to disinfect your hands in front of the patient, setting your bank account to automatically save 0.25% every time you use your debit card…

Drip by drip by drip.

The challenge is to avoid the ego-trap only going for the knockout punch, and embrace the joy of jabbing your way to victory.

Tiny changes add up.

What’s the tiniest thing you can change right now?